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Email Marketing Services

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Most businesses these days do some form of email marketing, but surprisingly few do magnificent email marketing. Your customers of today need much more than an occasional reminder of your existence or a dreary offer or discount. They expect communications that are good looking, interesting to read, have high value and, most importantly, get to a point that's relevant to them in a creative, succinct fashion.

The truth is, if your marketing emails do not tick all these boxes, they are probably doing your business more harm than good:

apply_f2Regular, reliable delivery.
apply_f2Correctly addressed with up to date contact details.
apply_f2Personalised with individual customer data.
apply_f2Always contain interesting, valuable information or offers.
apply_f2Properly formatted, good looking design and images.
apply_f2Professionally worded sales copy, triggering maximum responses with "calls-to-action" and links

The emailer team are the masters in email marketing (even if we do say so ourselves!). It doesn't matter how much you already know about e-marketing, or where you are with your business, there's one thing you can take for granted with us: We will get you much better business, by giving you much better email marketing!

 

List and Database Management Services

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Just as a shiny red Corvette can't hit the open road without a tank of gas, the best-looking email campaign won't make an impact without a robust, high-quality database. Your email list is what fuels each campaign, ensuring that your messages hit the right targets to achieve the desired results.

Building and maintaining an email list can be a time-consuming, tedious process.

Our comprehensive list management service makes it easy, giving you the data you need to maximize your ROI, saving you time and money while keeping you compliant with all spam laws.

We cover all the bases to ensure accurate, relevant contact information:

cleansing / validation

cleansing / validation

Our data cleansing service can be used to improve the overall data quality and integration of customer databases. Our data cleansing services can improve the accuracy and integrity of the email addresses in your customer database. Reducing dead e-mail costs dramatically and improving the quality and accuracy of your address database. It also reduces the amount of dead or undeliverable emails.

de-duplication

list de-duplication

Our de-duplication service locates and removes duplicate records from your e-marketing databases. Duplicates can be located within the same file or between several files. Our comprehensive de-duplication service can be used to prepare mailing lists for campaigns as well as for routine customer database maintenance to ensure the integrity of your data.

list building

list building

Increase your campaign response by inserting a Send to a Friend link. This is a great way to allow recipients to send your email to friends who might also be interested. You can also link your web registration forms within emails allowing new recipients to register for newsletters or enquire about your products and services

bounces

bounce management

emailer provides easy bounce management alerting you to individual email that were unable to be delivered. Bounces are flagged as Permanent or Temporary based on reasons for non delivery. You can easily update the correct email address and resend to temporary and full mail boxes.

bounces

opt-ins and unsubscribes

Although our ultimate goal is encouraging prospects to join your list, we understand the importance of easy, hassle-free unsubscribes. We give your contacts full control of the process with instant opt-in forms and one-click unsubscribe links. Customers can even update their own email addresses and personal information, saving you in administrative costs and resulting in happier subscribers.

 

 
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